KENNEWICK, Wash.-- Lamb Weston, the sponsor of yesterday's Free Fry Fryday, estimated that they were going to give out nearly twenty thousand servings of free fries.
They decided to sponsor the event in order to attract new customers to local and chain restaurants in the area.
With lines out the door and customers scrounging for tables, it's clear the giveaway didn't just benefit fans of free food. Bruchi's in Kennewick business was up nearly thirty percent yesterday.
A number of restaurants also said customers would come in for the free fries, then buy more food.
All told, thirty five restaurants took part in the event.