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The unique online marketplace will offer an alternative to the highly saturated and overexposed “Black Friday” and “Cyber Monday.”
San Francisco, CA (PRWEB) November 23, 2012
Bootic, the innovative e-commerce network, launches the Bootic Tuesday promotion. Bootic is offering a site-wide discount of 50% off any item valued up to $500 from 7am to midnight EST on November 27th. Designating the day, “Bootic Tuesday,” the unique online marketplace will offer an alternative to the highly saturated and overexposed shopping events traditionally known as “Black Friday” (the Friday following Thanksgiving) and “Cyber Monday,” (the Monday following Thanksgiving).
“We want to show our appreciation for our Bootic shoppers by offering them something new; a shopping holiday, rather than the commercial chaos of Black Friday and Cyber Monday,” enthused Barbara Guerpillon, VP of Business Development at Bootic. “Our customers can take care of a lot of their holiday gift shopping from the comfort of home – and at a substantial savings.”
Bootic Tuesday is part of the e-commerce network’s multi-faceted marketing strategy designed to boost visibility, spur growth and increase customer base loyalty. To highlight the growing diversity and ever-expanding array of merchandise and unique shops accessible via its unique virtual marketplace, Bootic is rolling out a series of holiday-themed feature articles, targeted advertising, and promotions geared toward Shoppers, influential Bloggers and potential Vendors via its social media outlets including Twitter, Pinterest and Facebook.
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