Are gift cards the best option this holiday season? - NBC Right Now/KNDO/KNDU Tri-Cities, Yakima, WA |

Are gift cards the best option this holiday season?

Are gift cards the best option this holiday season?

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NBC RIGHT NOW - To gift card or to not gift card, that is the question this holiday season. 

According to a new study by Bankrate.com, just 27% of Americans prefer getting gift cards, yet half of Americans say they plan to give a gift card this holiday season.

The study found the one security feature on the rise this year is the use of a personal identification number or pin, with 67% of gift cards now having that option available.

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