UK Journalists' Trip to Yakima Will Promote Tourism
YAKIMA, Wash. -- The Yakima Valley Visitor's and Convention Bureau is going global, bringing in a group of journalists from the United Kingdom to tour the area.
"I need a new word for wow!" says Donald Train. He works for Motoring and Leisure magazine.
It's a British publication, geared towards couples in their 40's, 50's, and 60's. They're affluent, and ready to travel.
Train says the Yakima Valley is exactly what they're looking for. "The food and wine has been fantastic. And they love hotels." he says.
His readers can see things here that they can't at home, like the country. "Here it's big skies, wide open spaces, big hotels, big restaurants. And yet it feels quite intimate and friendly." Train says.
Scott Steinloski with the Yakima Valley Visitor's and Convention Bureau says they're focusing on getting the word out to international tourists, that Yakima is only a two-hour trip from Seattle.
Journalists like Train will help spread that word. He says his article on the valley will focus on the variety of things to do here, whether you're into wine or river rafting.
It'll be positive international publicity, that can only improve tourism numbers.
"I've got quite a soft spot for the area already, so I'm really going to sell it to my friends." Train says.