"The goal is to bring a product to market that people desire and will buy," says Gary Bodenstab, who along with Joe Morrier have formed Bon LLC, the company that will develop the property.
They'll market "The Lofts" as it will be called to three different groups; young professionals, empty nesters and what he calls lock and leave clientele, people who spend winters at a vacation home.
Luxury condos have never been built in downtown Yakima, so they're counting on local businesses following their lead.
"Everytime you go into a new market, it's a gamble and it makes you a little nervous. But we're moving along at a pace where we are minimizing our risk. We'll see. Time will tell," says Bodenstab.